{"id":349,"date":"2022-06-15T12:10:00","date_gmt":"2022-06-15T10:10:00","guid":{"rendered":"https:\/\/www.maghost.ro\/blog\/?p=349"},"modified":"2025-06-10T08:26:29","modified_gmt":"2025-06-10T06:26:29","slug":"cum-creezi-un-site-care-iti-aduce-clienti-si-comenzi","status":"publish","type":"post","link":"https:\/\/www.maghost.ro\/blog\/cum-creezi-un-site-care-iti-aduce-clienti-si-comenzi\/","title":{"rendered":"Cum creezi un site care \u00ee\u021bi aduce clien\u021bi \u0219i comenzi?"},"content":{"rendered":"\n

Po\u021bi avea un site sau po\u021bi avea un site care chiar s\u0103 \u00ee\u021bi aduc\u0103 clien\u021bi \u0219i comenzi. \u00cen acest articol marca maghost, \u00ee\u021bi spunem cum creezi un site care s\u0103 converteasc\u0103 utilizatorii \u00een clien\u021bi. Cite\u0219te \u00een continuare!<\/p>\n\n\n\n

Cum creezi un site care \u00ee\u021bi aduce clien\u021bi \u0219i comenzi?<\/h2>\n\n\n\n

\u00cen continuare, \u00ee\u021bi vom oferi c\u00e2teva sfaturi utile pentru orice website. Totu\u0219i, regula de baz\u0103 pentru website-ul t\u0103u este s\u0103 testezi constant \u0219i s\u0103 vezi ce func\u021bioneaz\u0103 cel mai bine pentru tine. A\u0219adar, iat\u0103 cum creezi un site de care oamenii se vor \u00eendr\u0103gosti la prima vedere:<\/p>\n\n\n\n

1. Concentreaz\u0103-te pe clien\u021bi, nu pe produsele sau serviciile tale.<\/h3>\n\n\n\n

\u00centr-o lume globalizat\u0103 \u00een care orice ni\u0219\u0103 are o competi\u021bie puternic\u0103, nu mai este suficient doar s\u0103 ar\u0103\u021bi vizitatorilor care sunt produsele \u0219i serviciile tale \u0219i s\u0103 \u00een\u0219iri o list\u0103 de caracteristici. Ce trebuie s\u0103 faci este s\u0103 descrii ce oferi \u00een rela\u021bie cu nevoia pe care o rezolvi pentru clien\u021bi. S\u0103 le spui clien\u021bilor de ce au nevoie de produsele tale \u0219i cum \u00eei va ajuta aceast\u0103 achizi\u021bie.<\/p>\n\n\n\n

De exemplu, dac\u0103 vinzi rochii online, nu te limita doar la a preciza m\u0103rimile \u0219i materialul rochiei. Prezint-o \u00een a\u0219a fel \u00eenc\u00e2t utilizatorii s\u0103 spun\u0103 \u201cgata, o cump\u0103r acum!\u201d Po\u021bi vorbi despre cum se simte materialul pe piele, despre senza\u021bia de lux pe care o va avea clienta c\u00e2nd va purta rochia, despre cum va deveni regina oric\u0103rei petreceri etc.<\/p>\n\n\n\n

Adev\u0103rul este c\u0103 oamenii sunt egoi\u0219ti. Ei nu vor s\u0103 \u0219tie c\u00e2t de grozav\u0103 e firma ta \u0219i c\u00e2t de grozave sunt produsele \u0219i serviciile tale. Ei vor s\u0103 \u0219tie c\u00e2t de grozav se vor sim\u021bi ei dup\u0103 ce vor face o achizi\u021bie de la tine. Concentreaz\u0103-te pe clien\u021bi, nu pe produsele sau serviciile tale!<\/p>\n\n\n\n

2. Ghideaz\u0103 utilizatorii spre ce vrei s\u0103 fac\u0103.<\/h3>\n\n\n\n

\u00cen webdesign, termenul de Call-To-Action (CTA) este foarte important. Practic, un CTA este acel \u201cbuton\u201d de pe site pe care po\u021bi face click \u0219i care te duce pe o anumit\u0103 pagin\u0103.<\/p>\n\n\n\n

Este foarte important ca site-ul t\u0103u s\u0103 aib\u0103 cel pu\u021bin c\u00e2te un astfel de buton CTA pe fiecare pagin\u0103. Practic, tu trebuie s\u0103 \u00eel ghidezi pe vizitatorul site-ului t\u0103u pentru ca el s\u0103 fac\u0103 ce vrei tu s\u0103 fac\u0103.<\/p>\n\n\n\n

\u00cen loc s\u0103 \u00eei spui c\u0103 \u00eel invi\u021bi s\u0103 se \u00eenscrie la newsletter \u0219i apoi s\u0103 \u00eel la\u0219i pe el s\u0103 caute prin site unde se poate \u00eenscrie, mai bine pune-i un buton CTA pe care s\u0103 scrie \u201c\u00censcrie-te la newsletter\u201d. \u00cen momentul \u00een care apas\u0103 pe acel buton, vizitatorul ajunge exact \u00een locul \u00een care trebuie s\u0103 \u00ee\u0219i introduc\u0103 adresa de email. Perfect, l-ai ghidat s\u0103 fac\u0103 exact ce trebuia s\u0103 fac\u0103!<\/p>\n\n\n\n

La fel, \u00eel po\u021bi ghida s\u0103 fac\u0103 ce vrei tu cu butoane precum \u201cAdaug\u0103 \u00een co\u0219\u201d, \u201cContacteaz\u0103-ne\u201d, \u201cCere oferta\u201d etc. Important este s\u0103 ai tot timpul \u00een minte atunci c\u00e2nd \u00ee\u021bi creezi site-ul c\u0103 utilizatorii au nevoie de c\u00e2te un mic imbold pentru a se transforma \u00een clien\u021bi.<\/p>\n\n\n\n

3. P\u0103streaz\u0103 o structur\u0103 clar\u0103 \u0219i u\u0219or navigabil\u0103 a site-ului t\u0103u.<\/h3>\n\n\n\n

Nu complica structura site-ului t\u0103u doar pentru c\u0103 po\u021bi. De fapt, majoritatea cov\u00e2r\u0219itoare a vizitatorilor vor fi oameni obi\u0219nuiti, nu exper\u021bi \u00een tehnic\u0103. De aceea, meniul t\u0103u trebuie s\u0103 fie c\u00e2t mai simplu \u0219i s\u0103 indice exact ce produse pot fi g\u0103site \u00een exact care sec\u021biune.<\/p>\n\n\n\n

Procesele de ad\u0103ugare \u00een co\u0219, de plasare a comenzilor, de plat\u0103 online sau de rezervare trebuie s\u0103 fie \u0219i ele c\u00e2t mai simple \u0219i cu c\u00e2t mai pu\u021bini pa\u0219i ce trebuie realiza\u021bi. Clien\u021bilor t\u0103i trebuie s\u0103 le fie foarte clar ce trebuie s\u0103 fac\u0103 \u0219i unde trebuie s\u0103 apese ca s\u0103 realizeze o ac\u021biune \u00een site. Dac\u0103 \u00eei la\u0219i pe ei s\u0103 \u00ee\u0219i bat\u0103 capul \u0219i s\u0103 descopere cum s\u0103 utilizeze un site greoi \u0219i neintuitiv, \u00eei pierzi \u00een favoarea concuren\u021bei.<\/p>\n\n\n\n

Regula care se aplic\u0103 aici este cea a copilului de 10 ani. Dac\u0103 un copil se poate descurca f\u0103r\u0103 probleme \u00een site-ul t\u0103u, \u00eenseamn\u0103 c\u0103 oricine va putea s\u0103 o fac\u0103. Po\u021bi face chiar acest test: las\u0103 un copil s\u0103 fac\u0103 anumite ac\u021biuni de test pe site-ul t\u0103u \u0219i vezi dac\u0103 se descurc\u0103 sau nu. Apoi vei \u0219ti dac\u0103 ai ceva de \u00eembun\u0103t\u0103\u021bit la structura site-ului t\u0103u.<\/p>\n\n\n\n

4. Optimizeaz\u0103 viteza de \u00eenc\u0103rcare a site-ului t\u0103u.<\/h3>\n\n\n\n

\u00cen acest articol<\/strong><\/a> po\u021bi citi \u00een detaliu cum afli viteza de \u00eenc\u0103rcare a site-ului t\u0103u \u0219i ce po\u021bi face pentru a o \u00eembun\u0103t\u0103\u021bi. Te \u00eencuraj\u0103m s\u0103 faci testele explicate de echipa maghost \u0219i s\u0103 \u00eembun\u0103t\u0103\u021be\u0219ti constant acest aspect al website-ului t\u0103u. Un site care se \u00eencarc\u0103 greu nu are cum s\u0103 devin\u0103 de succes, pentru c\u0103 pur \u0219i simplu clien\u021bii nu au r\u0103bdare s\u0103 a\u0219tepte \u00eenc\u0103rcarea complet\u0103 a paginilor, ci vor ie\u0219i \u0219i vor merge pe site-urile mult mai bine optimizate ale concuren\u021bei.<\/p>\n\n\n\n

\u0218tiai c\u0103 tipul ales de g\u0103zduire pentru site-ul t\u0103u<\/strong><\/a> influen\u021beaz\u0103 \u00een mod decisiv viteza de \u00eenc\u0103rcare a site-ului? Dac\u0103 firma de g\u0103zduire aleas\u0103 de tine nu \u00ee\u021bi ofer\u0103 resursele necesare pentru ca site-ul t\u0103u s\u0103 se \u00eencarce ultra-rapid indiferent c\u00e2t trafic ai pe el, poate a venit momentul s\u0103 o \u00eenlocuie\u0219ti.<\/p>\n\n\n\n

Noi, la maghost, oferim fiec\u0103rui client resurse extra-suficiente pentru orice nivel de trafic, o echip\u0103 de suport clien\u021bi care chiar te ajut\u0103 exact c\u00e2nd ai nevoie \u0219i transfer gratuit atunci c\u00e2nd vii la noi.<\/p>\n\n\n\n

A\u0219adar, acum \u0219tii cum trebuie s\u0103 fie un site care s\u0103 \u00ee\u021bi aduc\u0103 clien\u021bi \u0219i comenzi. Testeaz\u0103 \u0219i vezi ce func\u021bioneaz\u0103 cel mai bine pentru afacerea ta online. \u00ce\u021bi ur\u0103m succes!<\/p>\n

#call-to-action<\/a> #clienti<\/a> #comenzi<\/a> #optimizare<\/a> #site<\/a><\/div>","protected":false},"excerpt":{"rendered":"

Po\u021bi avea un site sau po\u021bi avea un site care chiar s\u0103 \u00ee\u021bi aduc\u0103 clien\u021bi \u0219i comenzi. \u00cen acest articol marca maghost, \u00ee\u021bi spunem cum creezi un site care s\u0103 converteasc\u0103 utilizatorii \u00een clien\u021bi. Cite\u0219te \u00een continuare! Cum creezi un site care \u00ee\u021bi aduce clien\u021bi \u0219i comenzi? \u00cen continuare, \u00ee\u021bi vom oferi c\u00e2teva sfaturi utile […]<\/p>\n","protected":false},"author":4,"featured_media":350,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28,25,11],"tags":[57,55,56,58,37],"class_list":["post-349","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dezvoltare-web","category-produse-servicii-solutii-maghost","category-wordpress","tag-call-to-action","tag-clienti","tag-comenzi","tag-optimizare","tag-site"],"yoast_head":"\nCum creezi un site care \u00ee\u021bi aduce clien\u021bi \u0219i comenzi?<\/title>\n<meta name=\"description\" content=\"Po\u021bi avea un site sau po\u021bi avea un site care chiar s\u0103 \u00ee\u021bi aduc\u0103 clien\u021bi \u0219i comenzi. \u00cen acest articol marca maghost, \u00ee\u021bi spunem cum creezi un\" \/>\n<meta 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